Want to say goodwill differently? Here are other words for goodwill and its similar synonyms and opposite words to say in unique way.
Meaning of goodwill
The primary meaning of the word "goodwill" is a feeling of kindness and concern for the well-being of others.
Etymology of goodwill
The word "goodwill" originated in the 15th century from the combination of "good" and "will", with "will" referring to a disposition or intention
Initially, it meant a favorable disposition or kindness, and over time, its meaning expanded to include the value of a business's reputation and customer relationships
Synonyms
benevolence
kindness
generosity
charity
altruism
magnanimity
liberality
hospitality
amiability
affability
cordiality
friendliness
geniality
warmness
warmth
sympathy
empathy
compassion
consideration
thoughtfulness
graciousness
courtesy
politeness
respect
regard
esteem
admiration
fondness
liking
affection
gentleness
mildness
leniency
tolerance
forbearance
patience
understanding
goodwill
neighborliness
camaraderie
fellowship
companionship
amity
conciliation
reconciliation
appeasement
propitiation
Definitions
- A feeling of kindness and concern for the well-being of others
- A person's favorable reputation or public image
- The value of a business's reputation and customer relationships
Usage Examples
- The company's goodwill towards its employees was evident in its generous benefits package
- The charity's goodwill mission aimed to provide aid to those in need
- The business's goodwill was damaged by the scandal, leading to a loss of customers
Antonyms
malevolence
malice
spite
resentment
bitterness
animosity
hostility
aggression
antagonism
opposition
dislike
disaffection
discontent
dissatisfaction
unhappiness
misery
cruelty
harshness
severity
ruthlessness
mercilessness
pitilessness
callousness
indifference
apathy
neglect
inconsideration
thoughtlessness
unkindness
uncharitableness